> Books > The Strategy and Tactics of Pricing
Publication date: 2010
Edition:
Authors: Thomas T. Nagle, John E. Hogan, Joseph Zale
Price: 102 GEL
The Strategy and Tactics of Pricing
Book Description:
The Strategy and Tactics of Pricing shows readers how to manage markets strategically—rather than simply calculate pricing based on product and profit—in order to improve their competitiveness and the profitability of their offers.
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The Strategy and Tactics of Pricing
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